About The Trend

Industry 4.0 – The Booming Trend

Industrial Automation and Robot would become the key in Industry 4.0

Compare with the previous eras, the smart manufacturing era generates greater demand for robots and it has extended with a wider range of application. According to the International Robot Union IFR Report World Robotics 2014-Industrial Robots, worldwide industrial robotic installations in 2013 was about 178,000 units, which has been raised up for 12% from 2013 and kept an annually growth rate of 15% to the year 2017. By 2020, the global market value of the robot industry would reach US$82.7 billions.

Mainland China has risingly become the world’s largest user of industrial robot among the global manufacturing market. Its demand for industrial robot had a 54% increase from 2013. The International Federation of Robotics in Germany expected the number of industrial robots in Mainland China will outreach all the other countries by 2017.

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Promotion of the Fair

Holistic marketing strategies to ensure quality buyers


  • An extensive social media and eDM promotional campaign will be carried out to update visiting prospects with the latest development of the Fair.
  • Interaction with association partners – riding on the close relationships with trade associations in Southern China and Asia regions, the Fair Organizer will work with leading trade associations to promote the Fair to members of these associations. Buyers’ delegation will also be organized to make sure the presence of high-quality buyers.
  • Media partnership – the Fair Organizer will partner with various influential media in Vietnam and overseas to get more exposure to the Fair.
  • Telemarketing – professional calls will be made to convey effective message to high-quality buyers.
  • Invitation cards for exhibitors – the Fair Organizer will design a special invitation card (available in both paper and electronic versions) to help exhibitors invite their customers to the Fair.

Floor plan

Southern China Smart Manufacturing Fair 2018 will be held in Shenzhen Convention & Exhibition Centre. Please contact our sales team to get the latest version of the floor plan. 

Book a booth

Both standard booths and raw space are available. Please contact us to get the latest floor plan.

Booth Inquiry - Baobab Tree Event

Hong Kong & Overseas

Ms. Denise Ho

T:       (852) 3520 3612

M:     (852) 9765 4303

E:       denise.ho@baobab-tree-event.com

Northern & Eastern China

Ms. Lucky Li

T:       (86-21) 6153 2694

M:     (86) 152 0179 8827

E:       lucky.li@baobab-tree-event.com

Southern & Western China

Ms. Carmen Feng

T:       (86-20) 8765 5805 ext. 8011

M:     (86) 133 6057 8215

E:       carmen.feng@baobab-tree-event.com